Naperville, IL: Guerrilla Marketing in 30 Days, co-authored by Jay Conrad Levinson, the father of the besting selling Guerrilla Marketing series (more than 14 million copies sold worldwide) and by Al Lautenslager, a marketing/PR consultant, speaker and certified Guerrilla Marketing coach, reached the bestselling adult non-fiction list this week as reported by BookScan, a Nielsen Reporting service for the book industry.

Nielsen BookScan is a continuous retail sales monitoring service for the book industry, reporting purchase information representing sales through a majority of the major book retailers each week. In a typical week, sales of over 300,000 different titles are collected, coded and analyzed, producing complete market information for retailers, publishers and the media.

“We are proud of this quick rise after only three weeks of the February 1, 2005 publication date,” stated co-authors Levinson and Lautenslager. “It is a true testament to the growing entrepreneurial community who want to grow and market their businesses, they went on to say.”

Guerrilla Marketing in 30 Days provides readers with a day-by-day plan for taking their marketing to a whole new level, using proven, practical guerrilla ideas and marketing strategies, tactics and techniques pulled from the 21 previously published guerrilla marketing books. It gives business owners a practical, connect-the-dots system that can take their businesses from no marketing to full marketing in just 30 days

Guerrilla Marketing in 30 Days (ISBN: 1932531297, paper, 265 pages, $19.95) is available at traditional and online bookstores, at www.entrepreneurpress.com and at www.gmarketing.com and www.gm30.com. For more information or interviews please contact Al Lautenslager at 630-740-1397 or al@market-for-profits.com or his publicist, Mary Reed, mreed4@aol.com.